We’d like to proudly welcome Michael Speakman as ORDER’s new Head of Commercial.
Michael has forged a successful career in sports business, having worked across some of Australia’s largest sporting governing bodies and commercial rights holders including Golf Australia, Cycling Australia, the Australian Grand Prix Corporation and most recently Tennis Australia.
During Michael’s time at Tennis Australia, he was responsible for the growth, vision and product development across multiple revenue streams such as premium experiences and partnerships for arguably Australia’s most valuable commercial sport property – the Australian Open, plus activities across the ATP Cup, and the Tennis Australia business more broadly.
Michael joins ORDER as Head of Commercial, responsible for delivering revenue across existing and new channels. As part of ORDER’s next phase of evolution, Michael will be integral in identifying new commercial opportunities, creating safe spaces for brands to connect with the gaming audience, and generally levelling up the sophistication and delivery of partnerships across all areas of the gaming ecosystem.
“We are very pleased to welcome Mike to ORDER. He brings with him a wealth of experience in sales, business development and commercial rights from traditional sports,” said Marc Edwards, ORDER CEO.
“Mike has a strong record of delivering results, and as our business continues to expand and provide opportunities for brands to connect with the gaming community, we look forward to the impact Mike will have on our business strategy.”